Packaging Design
Packaging Design
A mix of real and conceptual packaging projects exploring brand identity and storytelling.
Tools Used
Adobe Illustrator
Adobe Photoshop
Procreate
InDesign
Overview
Designed packaging for products ranging from wine to wellness
Blended functionality with bold, creative visual systems
Focused on user experience and shelf impact through thoughtful design choices
Project Goals
Communicate brand personality through packaging form and style
Explore storytelling through label hierarchy, illustration, and texture
Design for both concept-driven and real-world constraints
Balance clarity, accessibility, and aesthetic appeal
Create memorable experiences that resonate with target audiences
