For the Gobble n’ Scoop Thanksgiving Fun Run & 5k, a local 50s diner sought to invigorate its event by revamping its branding and marketing approach. Tasked with this exciting project, I designed a fresh, vibrant logo that encapsulates the nostalgic charm of the diner while conveying the fun and energetic spirit of the event. The marketing plan was crafted to enhance community engagement, utilizing social media channels, eye-catching posters, and themed merchandise to attract a wider audience of runners. The cohesive visual identity not only strengthened the diner’s brand presence but also celebrated the festive essence of Thanksgiving, making the Gobble n’ Scoop a memorable event for participants and spectators alike.